Customer Case Study

One Platform.
70% More Members.
Double the Visitors.

How Sonoma Botanical Garden replaced a tangle of disconnected systems with Veevart and scaled confidently through a period of rapid growth.

“We have done a 180 since onboarding Veevart. It has been helpful every step along the way.”

Julianne

Membership and Visitor Experience Manager

THE CHALLENGE

Rapid Growth. No Infrastructure to Support It.

Sonoma Botanical Garden is a nature-focused nonprofit nestled in the hills of Sonoma County, home to one of North America's most significant collections of temperate-climate Asian plants. In recent years, the Garden has grown quickly across membership, programming, and daily operations.

When Julianne joined as Membership and Visitor Experience Manager, the organization was already feeling the strain. Multiple disconnected platforms meant data did not sync, reporting was fragmented, and staff were spending valuable time on manual work instead of meaningful impact.

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Heavy Manual Data Entry

Membership processing required constant hand-keying because systems did not communicate with each other.

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No Integrated Event Registration

There was no centralized calendar or event registration capability connected to the website.

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Limited Financial Visibility

Leadership and the board had little access to real-time financial data, with most of it held by an external accounting team.

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A Legacy System Hitting Its Ceiling

The platform in place simply could not keep pace with a growing membership base and expanding operations.

"The system we were using when I first started would have never been able to handle the growth we have been experiencing."

Julianne

Membership and Visitor Experience Manager

THE SOLUTION

One Platform, Unified Across Every Function.

Leadership recognized early that consolidating onto a single flexible platform was essential to scaling sustainably. After evaluating options, the Garden implemented Veevart as its central system across the entire organization.

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Membership & Donation Processing

Automated workflows, easy-to-share join and renew links, and QR code integration made promoting and managing membership dramatically simpler.

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Retail and Point of Sale

Shop operations, cost tracking, and margin calculations all handled in one place, giving Julianne clearer visibility into retail performance.

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Online Portals for Members and Guests

A more robust website with integrated event calendars and online program registration eliminated friction for visitors and cut down on phone and email inquiries.

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Financial Reporting for Leadership

Easy-to-generate reports now go directly to quarterly board meetings, where revenue and growth are among the most important topics on the agenda.

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Cross-Team Collaboration

Three physically separate departments now operate on the same platform, sharing a common language around processes and making planning faster and more effective.

RESULTS AND IMPACT

A 180-Degree Transformation Across Every Area of the Organization.

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70% Membership Growth

Since Julianne joined and Veevart came fully online, membership has grown by nearly 70%. Automated processing and frictionless promotion tools made the difference.

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Annual Visitation Doubled

Integrated event calendars and online program registration reduced barriers for visitors, contributing to a near doubling of yearly attendance.

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Manual Work Replaced by Automation

The time Julianne and the team previously spent on data entry is now handled automatically by Veevart, freeing the team for higher-value strategic work.

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Real-Time Financial Visibility

Internal staff now have direct access to the financial reporting they previously could not see. Board meetings are better informed and more productive as a result.

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Stronger Retail Margins

Automatic cost and margin calculations gave the team a closer eye on expenses and improved confidence in retail decision-making.

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Easier Staff Onboarding

With core operations living in one place, training new hires no longer means introducing them to multiple disconnected tools. One system, one learning curve.

SUPPORT THAT MADE THE DIFFERENCE

Concerns About Post-Sale Support?
Consider Them Answered.

For many organizations, worry about what happens after implementation is what holds them back. Julianne pointed specifically to Robert Castillo, the Garden's dedicated support manager at Veevart, as a standout part of their experience.

Robert Castillo

Customer Success Manager at Veevart

"We were apprehensive about support after seeing how some other products handle it. That concern was proven completely wrong. Robert has been incredibly responsive to questions big and small."

Julianne

Membership and Visitor Experience Manager

ADVICE FOR OTHER LEADERS

Operationally Stretched? There Is a Better Way.

When asked what he would tell a fellow nonprofit leader feeling disconnected or overwhelmed, Julianne's advice was direct: do the research to confirm Veevart fits your needs, then move forward.

She highlighted the platform's capacity for customization and its ongoing development as important factors. For nonprofits operating lean and short-staffed, a reliable and scalable system is not just a convenience. It is a strategic necessity.

Ready to Scale Without the Growing Pains?

Sonoma Botanical Garden went from fragmented and manual to unified and growing. Veevart can do the same for your organization.

Learn how at Veevart.com