Customer Case Study

Mission-Driven.

Data-Powered.

Fully Accessible.

How a small community museum with a limited budget used Veevart to uncover inequity, grow philanthropic funding, and build a data infrastructure that truly advances their mission.

"Now that we have this year's worth of data in a really descriptive way, we can take it to funders to ask them to help offset these costs so we can continue and expand them. That's really kind of what we're all about."

Team

WonderWorks Children's Museum

THE CHALLENGE

A Big Mission. A Limited Budget. No Data Infrastructure.

WonderWorks Children's Museum serves families in a community where a high percentage of households live below the poverty line. Their mission is rooted in equity and access, but without the right tools, they had no way to see whether their programs were actually reaching the families who needed them most.

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No Visitor Tracking

No reliable way to track demographics or behavioral trends over time.

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Invisible Gaps

No way to measure whether Museums for All participants were actually attending events.

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No Funder Evidence

Without data, making the case to philanthropic funders for accessibility programs was nearly impossible.

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Enterprise Costs Out of Reach

Enterprise-level museum platforms carried enterprise-level price tags, which was not viable for a small operating budget.

THE SOLUTION

Veevart on Salesforce, Built Specifically for Museums.

WonderWorks selected Veevart because it offered something no other platform could: enterprise-grade Salesforce infrastructure, adapted specifically for the way museums work, at a price that didn't require sacrificing programming to pay for software.

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Salesforce + Museum Design

World-class CRM infrastructure combined with workflows built specifically for museum operations, from client management and program tracking to financial dashboards.

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Real-Time Daily Dashboards

The team reviews dashboards every day, monitoring revenue, attendance patterns, visitor segments, and equity program participation rates at a glance.

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A Partner, Not a Ticket Number

A dedicated account rep handles institution-specific fixes and customizations quickly. "We never really hear that's not possible."

RESULTS AND IMPACT

The Data Didn't Just Improve Operations. It Changed What Was Possible.

Equity Discovery Uncovering Hidden Exclusion in Museums for All

Museums for All provides reduced admission to EBT cardholders, a critical program for WonderWorks' community. Through Veevart's dashboards, the team discovered that certain events were effectively excluding these families entirely. They identified the gaps and took direct action to fix them.

"We were able to track their participation in certain events and see that we were excluding them based on past practices. Through the dashboard, that is something we've been able to improve."

Team

WonderWorks Children's Museum

Compounding Value Two Years of Data, and the Value Keeps Growing

After more than two years of consistent use, WonderWorks is seeing the compounding power of their data. Longer-term trends are becoming visible, program impact is validatable, and their narrative to stakeholders is stronger than ever.

"Now that we have been using it for about two years, we're seeing really the impacts of being able to look at our data the way that we can."

Team

WonderWorks Children's Museum

Philanthropic Funding A Full Year of Descriptive Data to Take to Funders

For the first time, WonderWorks can quantify the full scope of their accessibility programs, including Museums for All and a partner membership program for low-income families, and present that evidence to foundations and philanthropic funders to sustain and grow them.

"Now that we have this year's worth of data in a really descriptive way, we can take it to funders to ask them to help offset these costs so we can continue and expand them."

Team

WonderWorks Children's Museum

Responsive Support A Team That Says Yes Instead of Not Possible

WonderWorks' experience with Veevart support has been markedly different from typical software vendors. A dedicated rep handles small fixes, glitches, and institution-specific customizations with speed and a solutions-first mindset.

"We have a rep that we talk to frequently... It's usually done very quickly. We never really hear that's not possible."

Team

WonderWorks Children's Museum

WHY VEEVART

Three Reasons WonderWorks Chose Veevart.

After carefully evaluating their options, the decision came down to three factors that no other platform could match simultaneously.

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Affordability

Enterprise-level features shouldn't require an enterprise-level budget. Veevart made world-class museum management technology accessible to a museum that needed every dollar to go toward mission, not software costs.

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Museum Focus

Veevart isn't a generic CRM retrofitted for museums. It's built on Salesforce and designed specifically for museum operations, meaning the workflows, dashboards, and data structures reflect how museums actually work.

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True Partnership

The difference between a software vendor and a partner is whether they pick up the phone and say yes. WonderWorks found that Veevart's support team acts as a genuine extension of their own: collaborative, responsive, and invested in their success.

The Right Data Infrastructure Can Advance Your Mission.

WonderWorks is just one example of what becomes possible when a museum has the right tools. Whether you're seeking funding, improving equity, or simply trying to understand who's walking through your doors, Veevart can help.

Learn how at Veevart.com